8 Brand Sips What Is Branding? Cody: So in terms of work produced, we think we’re going to do some branding work for this client, how would you define that? …
April
22
Brand Sips Episode 7: Your Logo Isn’t Your Brand
7 Brand Sips Your Logo Is Not Your Brand Brand Sips – Episode 7 – FINAL Video from Common Giant on Vimeo.Maura: We’ve worked with a lot of companies lately and …
March
22
Brand Sips Episode 6: What’s Your Niche?
6 Brand Sips What’s Your Niche? Maura: And there’s a lot of pressure for an ad agency, for a branding company like ours to find a niche in terms of …
February
22
Brand Sips Episode 5: Our Collaborative Process
5 Brand Sips Our Collaborative Process Maura: Particularly in the past few months, we’ve been working at a heightened level of collaboration, and I actually just wanted to know your …
January
22
Brand Sips Episode 4: Business and Boxing
4 Brand Sips Business and Boxing Cody: So I’m sitting here today with Maura Marziano, who happens to be the CEO of Common giant, she is a boxer, she practices …
December
22
Brand Sips Episode 3: The Life-long Student
3 Brand Sips The Importance of Being a Life-long Student Cody: So this idea of the life-long student, that seems to be something that you encourage… I know for the …
December
12
Brand Sips Episode 2: Intuition Over Data
2 Brand Sips Intuition Over Data Cody: So I’ve worked with you now for a couple of years, and I know a big part of your leadership and something you value …
November
22
Brand Sips Episode 1: Brand Awareness vs. Lead Generation
1 Brand Sips Brand Awareness vs. Lead Generation Cody: So it seems like a lot of clients, last ones that we’ve worked with in the past, that they sign up …
November
16
8 Ways Your Advertising & Marketing Strategy Can Benefit From Animated Videos
We have compiled 8 reasons why motion graphics, or animation can be a great choice in most advertising and marketing strategies.
September
29
Why You Need To Know Your YouTube Strategy
Video is increasingly important to marketing strategies, especially online video. When HubSpot conducted a survey for their annual State of Inbound report, they discovered 48% of marketers are planning on …